Launch and Learn Workshop #5 – Prototyping and Testing: Building Your MVP

Overview:

Entrepreneurs will focus on developing their Minimum Viable Product (MVP), the simplest version of their product or service that solves the core problem for customers. This workshop is all about building something quickly that can be tested in the market, gathering real feedback, and using that data to improve the offering.

Participants will learn how to:

• Identify the essential features and functions their MVP needs to provide value.
• Develop a step-by-step plan to build and launch the MVP.
• Test the MVP with early customers, using feedback to refine and iterate.
• Collect actionable insights from early users to improve their product/service before a full-scale launch.

The goal is to help entrepreneurs get their idea into the hands of customers as quickly as possible, allowing them to gather feedback and make informed decisions before investing too much time or money into development.

Key Takeaways:

• How to define the core features of an MVP.
• Building and launching an MVP with a focus on rapid iteration.
• Collecting feedback and using data to improve the product/service before scaling.